Florence Rose Wisteria front view mother of the bride dress

Florence Rose

Wisteria / 0
$134.99 $161.99 Save $27.00
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Florence Rose Wisteria front view mother of the bride dress
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Florence Rose Scoop Floor Length Chiffon Mother of the Bride Dress

Florence Rose

Floor Length | Chiffon | Mother of the Bride Dress

$134.99 $161.99 Save $27.00
✓ Free custom size ✓ Made to order ✓ Secure checkout ✓ Real-person support
ColorWisteria Free swatches
Size

or choose a standard size

Custom Size

Complimentary made-to-measure sizing

Enter body measurements in inches. Please measure over close-fitting clothing. All six fields are required.

Custom-size eligibility and return terms are confirmed before production.

Body measurements, not garment measurements.

Note: Hollow to floor includes allowance for heels. If between sizes, choose the larger size.
US EU UK AU Bust Waist Hips Hollow to floor
0326631 1/2"24 1/2"34 3/4"57"
2348832 1/2"25 1/2"35 3/4"58"
436//33 1/2"26 1/2"36 3/4"58"
638101034 1/2"27 1/2"37 3/4"59"
8///35 1/2"28 1/2"38 3/4"59"
1040121236 1/2"29 1/2"39 3/4"60"
1242141438"31"41 1/4"60"
1444//39 1/2"32 1/2"42 3/4"61"
1646161641"34"44 1/4"61"
16W48181843"36 1/4"45 1/2"61"
18W50202045"38 1/2"47 1/2"61"
20W52222247"40 3/4"49 1/2"61"
22W54242449"43"51 1/2"61"
24W56262651"45 1/4"53 1/2"61"
26W58282853"47 1/2"55 1/2"61"
  • If your measurements fall between two sizes, choose the larger size for easier alterations.
  • For fitted mermaid, sheath, satin, or structured styles, pay closest attention to bust, waist, and hips.

Bust

Measure around the fullest part of your bust while keeping the tape level across your back.

Tip: This is not your bra size. Wear the undergarments you plan to wear with the dress.

Waist

Measure around the narrowest part of your natural waist. Keep the tape comfortably snug, not tight.

Hips

Stand with your feet together and measure around the fullest part of your hips.

Hollow to floor

Measure from the hollow at the base of your neck straight down to the floor while standing barefoot.

Tip: Standard dress length includes extra room for heels. For custom sizing, include your planned heel height.

Back shoulder width

Measure from the edge of one shoulder to the edge of the other across your back.

Sleeve length

Measure from the shoulder seam to the wrist with your arm relaxed at your side.

Arm circumference

Measure around the fullest part of your upper arm. Leave enough ease for comfortable movement.

How to measure for a formal dress

  1. Use a soft measuring tape and ask someone to help for the most accurate result.
  2. Stand straight with your arms relaxed and your feet together.
  3. Measure over lightweight clothing or the undergarments you plan to wear.
  4. Keep the tape level and close to the body without pulling tight.
  5. Write down bust, waist, hips, and hollow to floor before comparing with the size chart.
For bridal party orders, ask everyone to measure on the same day and use the same unit. This helps keep sizing decisions consistent across the group.

When will it arrive?

Today Order placed
7-10 business days Made for you
14-18 calendar days Delivered

Need it sooner? Contact us about rush production.

Quantity

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Product Details

Florence Rose is a mother of the bride dress with chiffon, scoop and a floor-length finish.

  • Neckline: Scoop
  • Fabric: Chiffon
  • Length: Floor-Length
  • Back Style: Covered button
  • Sleeve: 3/4 Sleeves
  • Built-in Bra: Yes
  • Embellishment: Ruched
Shipping & Returns
Shipping time depends on inventory and tailoring status. Return eligibility may vary by item.
Fabric & Care

Fabric: Chiffon

Care: Professional spot clean or dry clean recommended.

Color Notice
Color may vary slightly due to monitor settings, lighting, fabric texture, and dye lots. Order swatches when matching a bridal party palette.
  • 5 stars: 7 (88%)
  • 4 stars: 1 (13%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
V
Victor.Will

The customer service team was incredibly helpful. I had a few questions about sizing, and they guided me through the process. The dress fits perfectly and is very flattering.

E
Eden.Hemingway

I ordered this dress in burgundy, and it was stunning at the wedding. The fabric feels elegant but isn't heavy, so it was comfortable all day.

D
Debby.Brewster

I'm so happy with this purchase! The size 12 fit perfectly, and I love the soft, stretchy material. It was perfect for my daughter's wedding.

Z
Zebulon.Cromwell

The vibrant teal color is just beautiful! The fabric is lightweight but has a nice drape, making the dress perfect for both summer and fall weddings.

T
Truman.Wollaston

The shipping was super fast, and the dress fit like a glove. The color is exactly what I was hoping for, and the material is so soft and comfortable.

A
Alberta.Jonson

The dress arrived on time and was exactly what I hoped for. The fabric is gorgeous, and it has a beautiful flow that made me feel confident.

K
Karen

Love it.Will definitely wear again and again.

M
Monico

I love it! Super flattering and super comfortable!

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